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OUTPERFORM

In 2025, I was tasked with reimagining the branding for PROS' flagship user conference called "Outperform with PROS."

I worked directly with their marketing team to develop the initial identity and guidelines and then designed signage, social media graphics and templates, and keynote presentations during the event itself. This event won gold at the 2025 MarCom Awards in four categories: branding refresh, promotion and marketing materials, special event, and trade show exhibit. 

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